Gummy & Gummies
Key Features:
- Sensory Experience First: Colorful and adorable appearance (bears, fruits, etc.), chewy texture, and a sweet and sour taste greatly mask the inherent unpleasant smell of nutrients, making "supplementation" a pleasant experience.
- Convenient and User-Friendly to Take: No water required, like eating a snack, especially popular with children, teenagers, and adults who dislike swallowing tablets/capsules.
- Low Psychological Barrier: Blurrs the line between "health supplements" and "snacks," increasing users' long-term adherence (compliance).
- Diverse Formulas: Can be combined with multiple ingredients, such as multivitamins, minerals (zinc, iron), Omega-3 (from algal oil), collagen, melatonin (for sleep), etc.
